#17 How to Sell Your Books Without Leaving Home –with Amy Collins

Podcast: Play in new window | DownloadSubscribe: Android | RSSYou’ve worked incredibly hard to write a fantastic book— would you like to know how to sell it?  Are you skeptical of all the websites promising you best-seller status? Would you like to get the inside scoop on how books are really sold these days? Today we’re talking with Amy Collins and she is going to share with us the REAL story about how to sell your books. Amy Collins started her career in the book industry as the book buyer for Village Green Books in Rochester, New York. In 1996, she became a National Account Rep for Prima Publishing. In 2001, Amy was named Director of Sales at Adams Media in Boston and quickly rose to the Special Sales Director for parent company, F+W Media.  Over the years, she has sold to Barnes & Noble, Target, Costco, Borders, Books-A-Million, Wal-Mart, and all the major chains, as well as helped launch several private label publishing programs for book chains and companies such as PetSmart and CVS. In February 2006, she started a book marketing company for small presses that quickly became the fastest-growing book distribution company in North America, New Shelves Distribution. IN THIS EPISODE YOU’LL DISCOVER: Where most books are being sold right now. The steps for selling with Amazon’s various programs. What’s the deal with Create Space? Should you publish through them? Where are readers hearing about the books that they buy? How do small publishers and self-published authors get their books up on Amazon and in bookstores? How should an author decide which venues will sell the...

#16 Treating Your Book Like a Startup — With Adam Dreece

Podcast: Play in new window | DownloadSubscribe: Android | RSSHave you ever wanted to quit your job and write full time? Do you ever look at authors who’ve done it and wonder how the heck they manage? Would you like to peek into the career of someone who’s in the early stages of someone doing just that? SO often we hear about authors who have already “made it”…they have successful careers and everything’s going great. However, I wanted to share with you someone who is at the beginning of that journey. Someone who’s still figuring things out. So today we’re talking with Adam Dreece and he is going to share with us a little his journey moving from full time software engineer to full-time steampunk author. For more than 25 years he shared stories he wrote with friends, and while he loved the idea of being a writer some day, he always focused on his technical career. He quickly went from being a software developer to a solutions architect, and found himself leading multi-million dollar projects, In January 2014, he started writing and indie published his first two Young Adult books: Along came a wolf and Breadcrumb Trail. Both books went on to become best sellers. His third book in the series—All the kings men—is being released in April, 2015. For 2015, he has challenged himself to write full-time and build a career as an author. Join us now as we take a look at how he’s planning for success by treating his business like a startup. IN THIS EPISODE YOU’LL DISCOVER: Why it’s important to periodically re-evaluate what’s...

#8 How to Get Your Book Into Bookstores (Even If You’re Self-Published) –With Suzanne Kuhn

Podcast: Play in new window | DownloadSubscribe: Android | RSSHave you ever wondered what it takes to get your book into the bookstores?  Especially if you’re self-published? Do places like Barnes & Noble, Books-a-million, and local indie bookstores seem out of reach for you? Today we’re talking with Suzanne Kuhn (or Suzy Q, as she calls herself) and she is going to share with us some strategies for getting your book into the bookstores. Suzanne has more than 25 years of book retailing experience and event sales, including traveling as part of best selling inspirational author Karen Kingsbury’s team. In 2010 Suzanne launched SuzyQ, a full-service promotion development firm that works with authors and public figures. The firm provides coaching, training, and brand development as well as coordination of live events. Suzanne’s experience and knowledge give her an edge when coaching, facilitating tours and ensuring more successful and profitable events. IN THIS EPISODE YOU’ll DISCOVER: How books get into bookstores. Is there a different strategy for indie and self published authors? What is a “Standard Discount” and why is it important to understand when you’re trying to get into bookstores One special thing we can do to get into our LOCAL bookstores One of the biggest mistakes authors make when trying to get into bookstores. How to make sure your book is commercially viable. RESOURCES and LINKS: Follow Suzanne on her website: http://www.suzyq4u.com/ Or find her on Twitter: https://twitter.com/suzyqn Want to learn more book marketing and retail from Suzanne? Check out her conference: http://WritertoWriter.com                  ...

#3 How to Be a More Productive Writer — with Chris Ducker

Podcast: Play in new window | DownloadSubscribe: Android | RSSDo you ever feel overwhelmed with all the tasks you have to take care of as an author? It’s not enough just to write your book, you also have to send e-mails, schedule appointments, build your platform, write articles, moderate blog comments, post something witty on social media every now and then . . . and you might even need to edit some videos or maybe update your website. I know in my own case there are days I never even get to the actual writing part of my job until really late in the day. Would you like to have a support system, a safety net to keep you as productive as possible? If so, you’re going to love today’s guest. I am talking with Chris Ducker, and he is going to share some strategies for building a team that supports you and helps you reach your goals. Chris Ducker is a serial entrepreneur. He’s a keynote speaker and bestselling author of the book Virtual Freedom: How to Work with Your Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business. Originally from the UK, Chris now lives in the Philippines where he’s been for 14 years. He’s founded several businesses there including an outsource call center facility, a virtual assistant recruitment hub and a co-working space which combine houses over 250 full-time employees. He is also a popular business blogger and podcaster at chrisducker.com. In This Episode You’ll Discover: Why having a support team is so important to your long-term growth How to build...