#38 How to Sell Your Book Everywhere (except the bookstore) – with Brian Jud

Podcast: Play in new window | DownloadSubscribe: Android | RSSAre you frustrated or overwhelmed with trying to get your book into bookstores? Have you abandoned all hope of selling outside of Amazon? Have you ever wondered if there’s some kind of secret to selling books that you just don’t know about? Today we’re talking with Brian Jud and he is going to share that secret with us. It’s called “Special Sales” and he’s been selling books this way to non-traditional sources for a very long time. Brian Jud is the Executive Director of the Association of Publishers for Special Sales. He is a book-marketing consultant, and the author of books about selling books to non-bookstore buyers including How to Make Real Money Selling Books and Beyond the Bookstore. He has also written five books on career transition that are distributed internationally. Brian was the host of the television series The Book Authority. And he sells other people’s books on a non-returnable, commission basis to non-bookstore buyers.   IN THIS EPISODE YOU’LL DISCOVER: The biggest mistakes to look out for. How to approach and sell to the non-retail segment. The two big segments of non-bookstore sales–retail and non-retail. The definition of “special sales” and why you should be using it. How big is the non-bookstore sales market. How to approach and sell to the retail segment. The best place to start reaching out. How you can outsource everything for Special Sales if you hate to sell or don’t have time to sell.         RESOURCES and LINKS: MANTA.com BizTradeShows.com Brian’s Website: Bookmarketing.com Follow Brian on Twitter: @BookMarketing Follow...

#37 Fiction Book Marketing Tips -with Jen Blood

Podcast: Play in new window | DownloadSubscribe: Android | RSSAre you a fiction writer? Have you ever wondered if indie published authors can really make it in the fiction world? Would you like to know how one successful author markets her books to best selling status over and over again? Today we’re talking with Jen Blood and she is going to share with us a little about writing mysteries and how she markets her books. Jen Blood is a freelance writer, public speaker, and author of the bestselling Erin Solomon Mysteries. Her books have been awarded the B.R.A.G. Medallion and the Awesome Indies Award for Excellence in Independent Publishing. To date more than 300K copies have been downloaded worldwide since she published her first title, All The Blue Eyed Angels, in February of 2012. She holds an MFA in Creative Writing/Popular Fiction from the University of Southern Maine, is a regular blogger with Maine Crime Writers, and leads seminars and does one-on-one consulting on all aspects of publishing and book marketing for independent authors. Jen’s latest novel, Midnight Lullaby, is a prequel to the Erin Solomon Mysteries that follows reporter duo Diggs and Solomon as they investigate the ritual murder of a Sudanese woman in Portland, Maine, during the summer of 2000. IN THIS EPISODE YOU’LL DISCOVER: Jen’s daily writing routine The first steps she recommends to her book marketing clients How to decide which publishing route to take–traditional or indie Why you might want to put off launching your first book Two smart things Jen is doing to build her mailing list and subscribers What to do when...

#36 How One Author Generates a 6-Figure Income –with Kevin Kruse

Podcast: Play in new window | DownloadSubscribe: Android | RSS Do you have enough time? Enough to write your books and market your books and work your day job and raise your family? Would you like to learn how to find more time in your day, and be happier while doing more? Today we’re talking with Kevin Kruse and he is going to share with us a little about his writing and publishing journey. Kevin Kruse is an Inc 500 serial entrepreneur, New York Times bestselling author, and Forbes columnist. Kruse has been named a Top 100 Business Thought Leader by Trust Across America. Over the last 20 years Kevin has started or co-founded several multi-million dollar companies which have won awards for both fast growth (Inc 500) as well as employee engagement As a keynote speaker and performance coach, Kevin has worked with Fortune 500 CEOs, startup founders, US Marine Corps officers and non-profit leaders. In his new book, 15 Secrets
Successful People Know About
Time Management, Kevin teaches
readers how to move from “overworked and overwhelmed” to “productive and prosperous”. Since quitting his day job to become a full time indie author, Kevin has also recorded his marketing efforts and monthly income on his blog authorjourneyto100k.com In This Episode, You’ll Discover: How to find more time in your day, and be happier! What to do if you feel like you’re “not doing enough” The most surprising thing Kevin learned from interviewing 200 billionaires, Olympic atheletes, and other high achievers Why having the right mindset is crucial to begin productive Why to set an MIT (and when to get it done)...

#35 How to Jumpstart Your Publishing Dreams –with Terry Whalin

Podcast: Play in new window | DownloadSubscribe: Android | RSSHave you ever wondered what it really takes to get published? Do you have this notion that once you’re published, your work is done? And are you concerned that maybe you’ll never get published because you don’t know the “right people”? Today we’re talking with Terry Whalin and he is going to share with us a little about the publishing process he helps people go through at Morgan James Publishing. A former book acquisitions editor for several publishers and a former literary agent, Terry is currently an acquisitions editor at Morgan James Publishing. He has written more than 60 books through traditional publishers in a wide range of topics from children’s books to biographies to co-authored books. Terry is known as a book proposal expert and has written a bestselling book, Book Proposals That Sell: 21 Secrets to Speed Your Success, which has over 130 Five Star Amazon reviews. He has updated his teaching to include fiction and nonfiction plus created a step-by-step online membership course called Write A Book Proposal. His latest books include Jumpstart Your Publishing Dreams, Insider Secrets to Skyrocket Your Success from Morgan James Publishing. He is a popular speaker and teacher at numerous writers’ conferences and an active member of the American Society of Journalists and Authors. IN THIS EPISODE, YOU’LL DISCOVER: What’s the Catch-22 of the publishing world? (And how to get around it.) How most people think of publishing, and why it’s incomplete. How to get published even if “no one knows you”. (And how to get Terry to look at your manuscript.)...

#34 How to Infuse Your Writing With Humor (and Actually Be Funny) –with Greg Schwem

Podcast: Play in new window | DownloadSubscribe: Android | RSSHave you ever tried to be funny, only to have people look at you in awkward silence? Do you wish you could infuse your writing with more humor? Does just the idea of writing comedy make you feel a little nervous? Today we’re talking with Greg Schwem, and he is going to share with us a little about his journey as a comedy author and corporate comedian. The Chicago Tribune calls Greg Schwem “king of the hill” in the world of corporate comedy.  For more than 20 years Greg has performed his unique brand of stand up comedy and humorous motivational speaking for companies including Microsoft, Cisco, United Airlines, McDonald’s and Verizon Wireless. He’s here to talk about not only his unique occupation but also his latest book, The Road to Success Goes Through the Salad Bar: A Pile of BS (Business Stories) From a Corporate Comedian. IN THIS EPISODE YOU’LL DISCOVER: What a professional “corporate” comic actually does Why a stand up comedian decided to write a book Some of the challenges he had to overcome to finish his book Greg’s process for writing business comedy What to do when a piece bombs How to infuse life into dry material             RESOURCES and LINKS: Check out Greg’s website: GregSchwem.com Follow Greg on Twitter: @corpcomic Get Greg’s...

#33 How to Overcome Rejection and (Finally) Find a Publisher for Your Book — With Stacey J. Wheeler

Podcast: Play in new window | DownloadSubscribe: Android | RSSHave you ever struggled with finding a publisher? Did it ever make you feel like maybe you weren’t a good enough writer, or even a good enough person, to become an author? Did you know you’re not alone? Today we’re talking with Stacey James Wheeler and he is going to share with us a little about his writing and publishing journey . Stacey James Wheeler is a Parenting Coach, Speaker and Writer. The three years he spent finding a publisher for his book gave him an education in how to succeed. Stacey’s road to become an author saw scores or rejections and led him to what he calls “a life-changing amount of personal growth.” The focus of his research is the struggles stepdads and his book Stepdad 101: What to Know Before You Marry a Single Mom was released last month. His work has been called “Insightful,” “Powerful” and “Valuable” by counselors and family coaches. Stacey has authored numerous research papers & articles, and is a popular contributor to radio programs and parenting magazines. He is a proud Stepdad of three and is the founder of the award-winning Stepdadding.com. IN THIS EPISODE YOU’LL DISCOVER: How Stacey found time to write with a full-time job and being a full-time parent. Stacey’s path to eventual publication. How to keep your spirits (and productivity) high in the face of rejections.             RESOURCES & LINKS: Visit Stacey’s website: StepDadding.com Follow Stacey on Twitter: @Stepdadding And Facebook: https://www.facebook.com/Stepdadding Motivational Press Publishing STACEY’S...