#43 How to Plan and Execute a Successful Book Signing – with Gary D. Robson

Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSHave you thought about how you plan to launch (or re-launch) your book?  Are book signings part of your plan? Are you a little lost on the details of how to set up and execute a great book signing? Today we’re talking with Gary D. Robson, and he is going to share with us a little about his career as a multi-genre author and book store owner. Gary Robson is the author of over two dozen books with total sales approaching half a million copies. He has written on technology, history, and tea. He also has the dubious distinction of having written more books about poop than any other author. His most recent books include the children’s book Who Pooped in Central Park? And Gary’s Guide to Successful Book Signings. In his copious spare time, he runs a bookstore and a boutique publishing company in Montana.   IN THIS EPISODE YOU’LL DISCOVER: How to approach a venue about hosting a book signing What is an “author persona” and why you need one How to get people to attend your signing When you should start planning your book signings What it really means when only a couple of people show up How to work together with the venue manager to create a successful event Just how many books can one guy write about poop?             RESOURCES & LINKS: Gary’s websites: GaryDRobson.com; TeaWithGary.com;  RedLodgeBooks.com Gary’s Facebook: Gary D. Robson Garry’s Twitter: @GaryRobson   GARY’S BOOKS:...

Episode #42 – How to Balance Business and Passion with Adam Dreece

Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSHave you ever wanted to quit your job and write full time? Do you ever look at authors who’ve done it and wonder how the heck they manage?  Would you like to peek into the career of someone who’s in the early stages of someone doing just that? SO often we hear about authors who have already “made it”…they have successful careers and everything’s going great. About this time last year, I shared with you someone who was at the beginning of that journey. Someone who was still figuring things out. His name was Adam Dreece and at the time he was transitioning from full time software engineer to full-time author. Today he’s back to update us on what’s been going on over the last year. He’s accomplished some amazing things, and I think you’re going to be inspired…. At first blush, designing software and writing a fantasy novel don’t seem to have much in common. But Adam will tell you differently. “Writing and coding software are both ways of bringing ideas to life,” he explains. “Both have an inherent story. They’re just told in different languages.” Graduating with honors from the University of Waterloo’s math faculty, he was almost immediately catapulted into the high-stakes,high-pressure and highly creative world of Silicon Valley. Within a few years, and at Microsoft in Toronto. But he never stopped writing. He built a solid, 20-year career in software, working with some of the best, most creative minds in the business. It was fun, it was stimulating, and it was lucrative work. But...

#41 Unexpectedly Becoming a Best-Selling Author – with Lisa Cherry Beaumont

Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSHave you finished your book yet?   How about your next book? Have you ever wondered what it feels like to wake up and discover that your book is a best seller? Today we’re talking with Lisa Cherry Beaumont and she is going to share with us a little about her journey as a coach and brand new best-selling author. Lisa Cherry Beaumont is a Life Purpose Coach and Author of bestselling book Life Purpose Alchemy: Discover what fulfills you and do what you love for a living. Using her unique 6-step system, Lisa helps people who are stuck doing work they don’t love, and those who find themselves hopping from one frustrating business to the next, to understand what makes them happy and motivated and do work that’s meaningful to them.   IN THIS EPISODE YOU’LL DISCOVER: Lisa’s secret to getting the writing done. How she got the word out about her book and made it a best seller. How she is capitalizing on her new best-seller status. One great exercise to get un-stuck while writing. Whether you really need a writing routine or not.             LINKS AND RESOURCES: Website: lisacherrybeaumont.com Follow Lisa on Facebook: Authentic Life Coaching Follow Lisa on Twitter: @LisaBeaumont Follow Lisa on Youtube: The Life Purpose Alchemist   LISA’S...

#40 How Writers Can Break Into the Comic and Graphic Novel Industry –with David Gallaher

Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSDo you like comics and graphic novels? Have you ever wondered what it’s like to write them? Do you have any manuscripts or inked pages tucked away you’d like to see published? Today we’re talking with David Gallaher and he is going to share with us a little about his journey as a comic and graphic novel author. Author David Gallaher has received multiple Harvey Award nominations and won The Best Online Comic Award for his work on High Moon for DC Comics. David was an early pioneer of digital comics developing projects for Marvel as well as Box 13 – the first comic designed specifically for the iPhone – for ComiXology. He has served as a consultant for Kodansha Comics — working on titles including Sailor Moon and Attack on Titan. His newest YA series — The Only Living Boy has been featured in The Hollywood Reporter, Entertainment Weekly, and am New York. IN THIS EPISODE YOU’LL DISCOVER: How to “get it done”, whether you’re inspired or not. The 3 ways comics get made. How to “break in” to the comic industry What to do if you’re too shy to chat up the famous people Where to go to learn about writing comics             RESOURCES and LINKS   David’s Website: DavidGallaher.com Follow David on Twitter: @DavidGallaher Follow David on Facebook: David Gallaher Comic Writing Workshops: bottled-lightning.com Comic Book Script Arhive: http://www.comicbookscriptarchive.com/ Twitter research: #makecomics DAVID’S...

#39 How REALLY Busy Professionals Manage to Write and Publish Books – With Dr. Robert Duff

Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSHave you ever wondered how really busy people still manage to write and publish books?   Have you ever told yourself that your book had to have a certain number of pages or words? Have you ever read a really short book and been thrilled with the content? Today we’re talking with Dr. Robert Duff and he is going to share with us a little about his journey creating a brand and writing a short book while in the middle of finishing up his Ph.D. Dr. Robert Duff is a psychologist from Southern California, the author of the Hardcore Self Help book series, and the host of a podcast by the same name. His content focuses on translating complex psychological concepts into straight-forward, actionable, and funny language. IN THIS EPISODE YOU’LL DISCOVER: Setting up a good writing routine and sticking to it Whether you should set a word count, or have preconceived notions for how long you want it to be. Whether length helps or hinders the message. How to strategically build your brand and the titles of your books. How to get your audience targeting just right and sell according to expectations. How to deal with feedback from readers – including complaints. The most challenging thing about publishing your first book.                 RESOURCES AND LINKS: Robert’s Website: Duff the Psych Follow Robert on Twitter: @DuffThePsych Follow Robert on Facebook: DuffThePsych Follow Robert on YouTube: DuffThePsych ROBERT’S BOOKS:...

#38 How to Sell Your Book Everywhere (except the bookstore) – with Brian Jud

Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSAre you frustrated or overwhelmed with trying to get your book into bookstores? Have you abandoned all hope of selling outside of Amazon? Have you ever wondered if there’s some kind of secret to selling books that you just don’t know about? Today we’re talking with Brian Jud and he is going to share that secret with us. It’s called “Special Sales” and he’s been selling books this way to non-traditional sources for a very long time. Brian Jud is the Executive Director of the Association of Publishers for Special Sales. He is a book-marketing consultant, and the author of books about selling books to non-bookstore buyers including How to Make Real Money Selling Books and Beyond the Bookstore. He has also written five books on career transition that are distributed internationally. Brian was the host of the television series The Book Authority. And he sells other people’s books on a non-returnable, commission basis to non-bookstore buyers.   IN THIS EPISODE YOU’LL DISCOVER: The biggest mistakes to look out for. How to approach and sell to the non-retail segment. The two big segments of non-bookstore sales–retail and non-retail. The definition of “special sales” and why you should be using it. How big is the non-bookstore sales market. How to approach and sell to the retail segment. The best place to start reaching out. How you can outsource everything for Special Sales if you hate to sell or don’t have time to sell.         RESOURCES and LINKS: MANTA.com BizTradeShows.com Brian’s Website: Bookmarketing.com Follow Brian on Twitter:...